Destination Bryan is the official destination marketing organization for Bryan, Texas.
We’re excited for the opportunity to tell Bryan’s story, promote local attractions, and welcome visitors to our community!
As we get started reintroducing Bryan, Texas to the world, we welcome any feedback, ideas, or insight you may want to share with us! Feel free to reach out to us using the contact info below.
John Friebele, CSEE, TDM
Executive Director
John serves as the government and community liaison and tourism industry advocate while overseeing the day-to-day business operations of the organization. As Executive Director, he looks to build partnerships that will bolster Bryan as a destination and lead to healthy and positive impacts through tourism. He also oversees the marketing, sales, and promotions strategies of the organization.
Morgan Key
Business Development Manager
With a background in the hotel industry and a drive to help showcase our local community, Morgan works towards connecting hotels to a wide array of groups to host their meetings and events in our community. The job doesn’t stop there, she also develops unique experience packages and offerings in order to create memorable experiences while visitors are here in Bryan – ensuring that they return for more!
Chris Riggins
Destination Marketing Manager
Chris promotes all the best things to do, places to eat, and sights to see in Bryan via destinationbryan.com, our various social media channels, and in advertisements across the state. Do you have an upcoming event, special offering, great photos of Bryan, or a story worth sharing? Tag @destinationbryan on Facebook & Instagram, or @VisitBryanTX on Twitter so we can help spread the message!
Lina Adams
PR & Communications Coordinator
Lina shares the stories of Bryan and its businesses and attractions to the media through press releases, interviews, and consistent contact. As the PR & Communications coordinator, Lina oversees multiple newsletters telling locals and visitors about all of the things that make Bryan special. Feel free to contact Lina about media questions or if you know of a uniquely Bryan story you want Destination Bryan to share.
John Kaser
Graphic Designer
John is the graphic designer for Destination Bryan, where he works to bring the team’s events and ideas to life in the 2D world. Originally from Southern California, John brings an outside perspective to an already thriving tourism team. His love for typography and illustration give his work the same life and character as his new hometown of Bryan, TX.
Alex Beckman
Content Coordinator
Alex is the Content Coordinator for Destination Bryan. She strives to capture the tales of local legends that are often just as tall and wide as our great Lone Star State. When not behind the camera, Alex can be found enjoying local brews and chews with her pup Viola.
Katelyn Brown
Community Engagement Manager
Katelyn collaboratively works with business owners, community organizations, and locals to positively impact Bryan’s quality of place. As the Community Engagement Manager, she is responsible for developing outreach initiatives and cultivating partnerships. She’s also your go-to for all things in Downtown Bryan.
Amanda Kile
Tourism Events Coordinator
Amanda focuses on designing events that will inspire people to make Bryan their next destination. As the Tourism Event Coordinator, she organizes one-of-a-kind events that draw interest and excitement for visitors and locals alike! These events include Hullabaloo Music Fest, Lights On, and the Downtown Street and Art Fair. In addition, Amanda works with festival producers to connect them with the best of Bryan and make their own events a success.
Chris Ortegon
Special Events Coordinator
As the Special Events Coordinator, Chris focuses on managing and executing memorable and engaging community-driven events that help to improve both the quality of life and place for residents. By collaborating with local businesses and organizations, Chris helps highlight what makes Bryan such a great place to live! Some of these community events include First Fridays and The Lighted Christmas Parade.
Caden Jones
Intern
As the Destination Intern, Caden primarily collaborates with the events team to assist in the coordination of events that draw visitors to Bryan and showcase what makes Bryan a great place to both live and visit. Caden is also currently a graduate student in the Department of Recreation, Park and Tourism Sciences at Texas A&M University with plans to continue working in tourism upon graduation.
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