Your Guide to Celebrating the Holiday Season in Bryan, Texas

Twinkling Lights & Jolly Events

A group poses for a photo in front of a tall illuminated Christmas Tree in Downtown Bryan, Texas.
The holiday season kicks off in Historic Downtown Bryan with the annual Lights On! event.
Vehicles decorated with holiday lights drive down a street as spectators look on during a parade in Bryan, TX.
The Holiday Stroll & Lighted Parade is the best Christmas parade in Bryan-College Station.
A child sledding at the snow hill in Sue Haswell Park.
Holiday Magic features a snow hill and more free family fun at Sue Haswell Park.
A person dressed in a reindeer costume at a playground in Bryan, TX.
Go on a fun scavenger hunt in Bryan, Texas this December and find all of Santa’s nine reindeer!
Friends cheers glasses of champagne to welcome in the new year in Bryan, TX
Ring in 2023 at Messina Hof Winery & Resort, or a number of other bars, restaurants, and events.

Cheers To A Legendary New Year

Markets + Shops

a framed illustration that says "Merry Christmas" and other handmade holiday crafts
Find holiday decor, gifts, and more at The Local at Lake Walk.
A variety of goods for sale at the Old Bryan Marketplace
Local favorite Old Bryan Marketplace offers ample holiday decor and high-end gifts.

Eat, Drink, and Be Merry – Bryan, Texas Style!

A plate of pizza at Rx Pizza in downtown Bryan.
There's nothing like sharing a pizza with your closest friends in Historic Downtown Bryan's RX Pizza.
A couple holds hands at a table with food at Ronin
Supporting every link in the farm-to-table food chain Ronin Farm & Restaurant is not to be missed!
People reach into a basket of tortilla chips on a table with other Mexican-inspired cuisine in Bryan, TX.
On the Bryan Taco Trail, and you’ll find so many savory offerings within our community!

Holiday Happy Hours

An old-fashioned and whiskey smash on a table at Hush & Whisper Distilling Co.
With craft cocktails and plenty of room to sit back & relax Hush & Whisper Stilling Co. is the place to be this winter!
Vino Boheme is one of many stops on during Wine & Wassail in Historic Downtown Bryan.

Family Activities

A group of friends cheers their drinks at BigShots Golf Aggieland
Give a cheers to the holidays and practice your golf swing at BigShots Golf Aggieland.

Book Your Stay in Bryan, Texas

Make Reservations

Experience a legendary holiday season & settle in to southern hospitality in Bryan, Texas. We've got options for every style at competitive rates this winter in Bryan!

Alex Beckman


Alex Beckman