Downtown Bryan Holiday Stroll & Lighted Parade
Thursday, December 7, 2023 | 5:00 PM - 9:00 PM
Enjoy free, family-friendly holiday fun in Bryan, Texas! Stroll around Historic Downtown Bryan for an evening of holiday cheer, merriment, and even mark off some of your holiday shopping list! Prior to the parade, stroll along Downtown Bryan for free hot chocolate, candy canes, and family-friendly activities starting at 5:00 PM. The Lighted Parade will begin at 7:00PM! Scroll below for parking & street closures.
Presented By:
Historic Downtown Bryan
Holiday StrollStarts at 5:00PM
Pop into downtown shops to get some holiday shopping off your list during the Holiday Stroll as merchants will be open later than normal! Enjoy free hot chocolate, candy canes, and family-friendly activities in various businesses throughout Downtown. Scroll below to see individual business specials!
Holiday Stroll Participating Businesses
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Old Bryan Marketplace
Get DirectionsEnjoy 20% off Christmas candy & snacks at Old Bryan Marketplace!
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Love Downtown Local
Get DirectionsShop a wide variety of home goods, decor, and jewelry, plus take advantage of free gift wrapping at Love Downtown Local! Free candy canes will also be available!
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Brazos Glassworks
Get DirectionsVisit Brazos Glassworks shop & glass studio and shop for handmade glass ornaments, dishes, and more! Free candy canes will also be available!
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Sweet Repeat Resale
Get DirectionsHowdy from the island of Misfit Toys! Stop by Sweet Repeat Resale and enjoy a photo opportunity with Rudolph's Yukon Cornelius & Bumby!
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String & Horn Shop
Get DirectionsSwing by String & Horn Shop and shop their large collection of instruments, music books, and more! Free candy canes will also be available!
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Bird’s Nest Gifts & Antiques
Get DirectionsPop into Bird's Nest Gifts & Antiques and find eclectic home decor items, antiques, and much more! Receive a free ornament gift with any purchase too!
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Corner of Time Antiques & Collectibles
Get DirectionsEnjoy holiday discounts, specialty holiday shakes, and shopping along the packed shelves of Corner of Time Antiques & Collectibles. Free hot chocolate will also be available!
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Pot Heads Plant Shop
Get DirectionsPick out some new house plants & goodies for the plant lover in your life at Pot Heads Plant Shop! Free hot chocolate will also be available!
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Savage Diva
Get DirectionsStep into one of Downtown's most unique boutiques' Savage Diva and enjoy peppermint schnapps hot chocolate while you shop! There will also be beer & wine available for purchase and non-alcoholic hot…
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Itza Bip
Get DirectionsShop up to 50% off select items at Itza Bip and enjoy sopaipillas, cake, and hot chocolate!
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Polite Coffee
Get DirectionsIndulge in some delicious Christmas-themed pastries and drink specials at Polite Coffee! Free hot chocolate will also be available!
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Tavo Coffee Co.
Get DirectionsStroll to Tavo Coffee Co. and order some tasty coffee and treats! Free hot chocolate will also be available!
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Harvest Coffee Bar
Get DirectionsVisit Harvest Coffee Bar and sip on a hot latte and order a pastry, or two! Free hot chocolate will also be available!
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St. Andrew’s Episcopal Church
Get DirectionsListen to carolers and a handbell choir on the steps of St. Andrew's Episcopal Church starting at 6PM!
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Daniel Stark Law
Get DirectionsPick up some magic reindeer food at Daniel Stark Law from 5PM - 7PM!
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The Collective Hair Studio & Extension Bar
Get DirectionsAdd a bit of sparkle to your look with holiday hair tinsel for just $10 at The Collective Hair Studio & Extension Bar! Free hot chocolate will also be available!
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Beautimous Me Salon
Get DirectionsVisit Beautimous Me Salon and learn more about their salon experiences & treatment specials while you enjoy free candy canes and hot chocolate!
Retail
- Enjoy 20% off Christmas candy & snacks at Old Bryan Marketplace!
- Shop a wide variety of home goods, decor, and jewelry, plus take advantage of free gift wrapping at Love Downtown Local! Free candy canes will also be available!
- Visit Brazos Glassworks shop & glass studio and shop for handmade glass ornaments, dishes, and more! Free candy canes will also be available!
- Howdy from the island of Misfit Toys! Stop by Sweet Repeat Resale and enjoy a photo opportunity with Rudolph's Yukon Cornelius & Bumby!
- Swing by String & Horn Shop and shop their large collection of instruments, music books, and more! Free candy canes will also be available!
- Pop into Bird's Nest Gifts & Antiques and find eclectic home decor items, antiques, and much more! Receive a free ornament gift with any purchase too!
- Enjoy holiday discounts, specialty holiday shakes, and shopping along the packed shelves of Corner of Time Antiques & Collectibles. Free hot chocolate will also be available!
- Pick out some new house plants & goodies for the plant lover in your life at Pot Heads Plant Shop! Free hot chocolate will also be available!
- Step into Savage Diva Boutique and enjoy peppermint schnapps hot chocolate while you shop! There will also be beer & wine available for purchase and non-alcoholic hot chocolate will also be available!
- Shop up to 50% off select items at Itza Bip and enjoy sopaipillas, cake, and free hot chocolate!
Coffee Shops
- Indulge in some delicious Christmas-themed pastries and drink specials at Polite Coffee! Free hot chocolate will also be available!
- Stroll to Tavo Coffee Co. and order some tasty coffee and treats! Free hot chocolate will also be available!
- Visit Harvest Coffee Bar and sip on a hot latte and order a pastry, or two! Free hot chocolate will also be available!
Other
- Listen to carolers and a handbell choir on the steps of St. Andrew's Episcopal Church starting at 6PM!
- Pick up some magic reindeer food at Daniel Stark Law from 5PM - 7PM!
- Add a bit of sparkle to your look with holiday hair tinsel for just $10 at The Collective Hair Studio & Extension Bar! Free hot chocolate will also be available!
- Visit Beautimous Me Salon and learn more about their salon experiences & treatment specials while you enjoy free candy canes and hot chocolate!
- Send letters to Santa by dropping them in the mailboxes located outside the Carnegie History Center and throughout Bryan at the Brazos Valley Museum of Natural History and The Children's Museum of the Brazos Valley!
Applications Closed
Lighted ParadeHowdy Holidays
Join us in celebrating the holiday season in Historic Downtown Bryan at the Lighted Parade! Prizes will be awarded to the floats with the best-themed decorations decided by our judging panel. This year's Holiday Stroll & Lighted Parade theme is Howdy Holidays!
Parking & Street Closures
Historic Downtown Bryan is just minutes away from Texas A&M University and home to the highest concentration of unique & locally owned shops and restaurants in Bryan-College Station!
Free Parking:
Free street parking is available in marked spaces outside street closure areas. There are also free, public parking lots available in Historic Downtown Bryan.
- East William J. Bryan and Tabor Avenue near Longhorn Tavern & Steakhouse
- West William J. Bryan and Parker Avenue near U.S. Post Office
- 29th Street and Tabor Avenue near Bryan Texas Utilities (BTU) Offices
- Tabor Avenue between 22nd and 23rd Streets
The Roy Kelly Parking Garage is also offering free parking for the evening. The garage is located at 200 East 27th Street.
Street Closures: Click HERE for a map of street closures in Downtown Bryan
- Bryan Avenue from 28th Street to Martin Luther King
- Main Street from 28th Street to Martin Luther King
- 28th Street from Bryan Avenue to Main Street
- 26th Street from Bryan Avenue to Main Street
- William J. Bryan from Parker Avenue to Tabor Avenue
- 24th Street from Bryan Avenue to Main Street
- 23rd Street from Parker Avenue to Main Street
- 22nd Street from Parker Avenue to Main Street
- 21st Street from Parker Avenue to Main Street
- Pruitt Street from Parker Avenue to Main Street
Accessible Parking:
Accessible parking will be located at both the St. Andrews parking lot and on 26th street between Main Street and Tabor Avenue near the Palace Theater. Accessible parking will be available 4:00PM-10:00PM.
Towed Vehicles:
All towed vehicles will be towed to the Bryan Municipal Parking Lot at 303 East 29th Street.
Lighted Parade Route
The parade will start at the intersection of 24th Street and Bryan Avenue heading south, turn on 28th, and head back north on Main Street. Scroll below to see the route map!
